YouTube Community Posts for DJs: What to Post Between Mixes So Subscribers Keep Watching
DJs should use YouTube community posts, now labelled Posts, to fill the gap between long mix uploads. Share one or two posts a week: polls that let subscribers pick your next mix, track ID answers, gig announcements with a ticket link, booth photos and short clips that point back to a full set. The goal is to keep your channel in subscribers' feeds so the next upload gets watched.
You uploaded a two hour set last month. It did fine for a week, then the channel went quiet. Mixes take days to record, clear and edit, so you cannot upload every few days like a vlogger. Meanwhile subscribers forget you exist, and the next mix starts from zero.
That gap is exactly what YouTube community posts are for. They are the text, image, poll and quiz updates that live on your channel next to your videos, and YouTube can show them in subscribers' feeds. Most DJ channels ignore them completely. That is your opening. This guide covers what to post, how often, which formats work for electronic artists, and how to turn the posts into views and ticket sales.
What are YouTube community posts and where did the Community tab go?
Community posts are short updates you publish from your channel without uploading a video. They can be plain text, one or more images, a GIF, a poll, a quiz or a link to one of your videos. YouTube has moved them around over the years: what used to be the Community tab is now usually labelled Posts on your channel page, and many guides still use the old name. They are the same feature.
The important part for DJs is distribution. A post does not only sit on your channel. YouTube can surface it to subscribers in their home and subscription feeds, often alongside the videos they are already watching. For a channel that uploads a long mix once or twice a month, that is a way to stay in front of people in the weeks between uploads.
Can every DJ channel use Posts?
Not always, and the rules have changed several times, so do not trust a number you read in an old blog post. Open YouTube Studio, go to Settings, then Channel, then Feature eligibility, and check what your channel can do. Access usually depends on having advanced features unlocked (often through phone verification), having no active Community Guidelines strikes, and your audience setting not being Made for Kids. Some formats, such as quizzes, may only show for some channels.
If you cannot post yet, verify the channel now. It takes a few minutes and also unlocks things you will want anyway, such as longer uploads and custom thumbnails for your mixes.
What should a DJ post between mix uploads?
Think of each post as having one job. If you cannot say which job a post is doing, skip it. These are the posts that work best for electronic artists:
- Track ID answers. Every mix gets the same comments asking for a track. Pick the most requested one, post the artist, title and label with a photo of the record or the cover, and tag the timestamp in your mix. It rewards the people who ask and sends them back to the video.
- Next mix polls. Let subscribers choose the direction: peak time or warm up, hard techno or groovier, a vinyl only session or a recorded club set. You get a decision and a reason for people to come back and see the result.
- Booth photos from last weekend. A single honest photo from behind the decks, with the city and the club, says you are working. No caption essay needed.
- Gig announcements. One image of the flyer, the date, the city and a line telling people where the ticket link is. Repeat it closer to the date.
- Upload warm ups. The day before a new mix goes live, post the tracklist teaser or a screenshot of the arrangement, and say when it drops.
- Archive pushes. Re-share an older set that fits the moment, such as last year's festival recording in the week the new line up drops.
Why polls are the best format for DJ channels
Polls are the one format almost no DJ uses and almost every DJ should. They take thirty seconds to make, they need no design, and voting is a tiny commitment that tells YouTube people care about your channel. They also give you real information. If two thirds of your voters pick a warm up set over a peak time set, you just learned what to record next.
Keep poll options short and concrete. "Which mix next?" with four clear options beats an open question. Then close the loop: when the winning mix is uploaded, say in the description and in a follow up post that the subscribers chose it. That is how a poll becomes a habit rather than a one off.
A poll is the cheapest piece of content you will ever make, and the only one that tells you what your audience actually wants to hear.
How often should DJs post, and when?
One or two posts a week is plenty for most DJ channels. A steady rhythm matters far more than volume, and posting several times a day just spreads attention thin. A simple pattern that fits a gigging schedule:
- Monday or Tuesday: booth photo or recap from the weekend, with the city and club.
- Midweek: a poll or a track ID answer.
- The day before an upload: a warm up post saying when the mix drops.
- The week of a gig: one announcement post and one reminder close to the date.
Post when your subscribers are actually on YouTube. Check the When your viewers are on YouTube card in Studio analytics and use it as a starting point, then judge by results. If YouTube Studio offers you a scheduling option for posts, use it to batch a few at once on a quiet day. If it does not, keep the drafts in your notes app and post them by hand.
How to turn Posts into views and ticket sales
Posts are not a replacement for your mixes. They are the bridge between them. To make them pay off, connect every post to something concrete.
- Link a video in the post whenever it makes sense, so the post becomes a doorway to watch time rather than a dead end.
- For gigs, mention the ticket link in your channel links and pinned comment on your latest mix, then point to it in the post. Links in posts can be limited depending on your channel features, so make the route obvious either way.
- Reply to comments on posts quickly in the first hour. Those replies are where a casual viewer becomes someone who shows up at the club.
- Watch the numbers that matter: poll votes, likes and comments per post, and whether views on your next upload come from subscribers. If an upload after a strong warm up post does better in its first two days, the system is working.
Common mistakes DJs make with community posts
The biggest mistake is cross-posting your Instagram grid word for word. Hashtag blocks and "link in bio" make no sense on YouTube and look automated. Write for the person who subscribed to hear your mixes.
The second mistake is only posting when you want something. If every post is a ticket link, people tune out. Keep a rough balance: two posts that give something (a track ID, a poll result, a booth photo) for every one that asks for something.
The third is never posting at all because it feels small. For a niche DJ channel with a few thousand subscribers, a well placed poll can reach more of your real fans than a big post on a platform where they never see you.
What to do this week
- Check Feature eligibility in YouTube Studio and verify the channel if posts are locked.
- Publish one poll asking what your next mix should be, with four clear options.
- Answer the most requested track ID from your last upload in a post that links the mix.
- Post one booth photo from your most recent gig.
- Write down a two posts a week rhythm and put it in your calendar next to your gig dates.
Do this for six weeks, then compare the first 48 hours of views on your next upload with the one before. That comparison will tell you more than any guide, including this one.
Quick answers
Do YouTube community posts help a DJ channel grow?
They help mainly by keeping existing subscribers engaged between uploads, which supports the views your next mix gets in its first days. They rarely bring in large numbers of new viewers by themselves. Think of posts as retention and warm up tools, with the mixes and Shorts doing most of the discovery work.
Can I post my DJ gig flyer as a YouTube post?
Yes. An image post with the flyer, date and city is one of the simplest posts to make. Keep the caption short, say where the ticket link lives on your channel, and avoid covering the image with extra text. Post it once when tickets go on sale and once a few days before the gig.
Should I use YouTube posts or Shorts to promote a new mix?
Use both, for different jobs. Shorts can reach people who have never seen your channel, so cut a strong moment from the set. Posts reach people who already subscribed, so use them the day before and the day of the upload to tell your audience it is coming and to pull them to the full video.
Is it worth replying to comments on community posts?
Yes, especially in the first hour. Replies make the post look active, encourage more people to join in and turn casual subscribers into people who feel they know you. For a DJ, that personal connection is often what turns a viewer into someone who buys a ticket when you play their city.
What if nobody votes on my YouTube polls?
Low votes usually mean the question is vague or the options are too similar. Ask about something people have an opinion on, such as genre direction or set length, and give clear, short choices. Mention the poll in your next mix description too. Small channels may only get a handful of votes at first, which still tells you something.